Content plays a current, active role in online marketing. Though not an absolute requirement, undeniable value exists for telling great stories in written form in today’s multimedia world. In the recent Jess+Scott+You show You Said Ghostwriting?, our guests started exploring this topic by setting a common definition to launch from: Chris M. Cloutier: [A ghostwriter]…Details
Transformation can take many forms. Some favor slow, steady progress with increasing skills and awareness. Others may throw a temper tantrum featuring statements like “I can’t live with that anymore,” or “It’s my turn to speak up.” Women in Business Today talked about just that subject on the show Bloom Where You Are Planted, or Transplant…Details
How do we show up? What does that phrase actually mean? During this Women In Business Today Hangout on Air (HOA), panelists – myself included – spent a lot of time exploring self vs. brand (i.e. are self and brand one and the same, or is the person part of a larger “brand team”). Among…Details
Each day brings new challenges. We may choose to compete for a prize (garner attention, receive an award, achieve a personal best), or discover an established task may no longer be relevant. We may have a conversation to stand up for something we’re doing. Whew! The latter two could potentially generate an environment of overwhelmed…Details
Think your additional efforts go unnoticed? Think again! Whether feedback is forthcoming or not, people see and appreciate endeavors to develop a rapport, provide outstanding service or add value to a product. Your business will realize tangible results when those connections become clients due to your ongoing diligence.