Proof of Concept and Beyond

Proof of Concept and Beyond

What do we do with a big idea? Put it out into the world! Without feedback, the creative process exists in a vacuum. Consequently, the external information (from news, trends, customers, use) shapes and makes an idea deliverable to the target market. How an individual...
Act to Plan

Act to Plan

What are your sources of inspiration? Inspiration can elude. So when that brainwave shows up, how do you act? What do you do? Taking the time to experience and think through an idea, filtering it across different senses … contemplating how Character Customers would...

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